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Business Spotlight Interview with Gilda Scarfe, Managing Director of 3Link IT Solutions

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More Than Just a Support Ticket: Why We’re Putting the ‘Human’ Back into IT

In an era of rapid digital transformation, the IT industry has become increasingly automated. For many business owners, "tech support" has evolved into a world of faceless portals, automated email queues, and offshore call centers where you’re just another ticket number.

Our Managing Director, Gilda Scarfe, recently sat down with ActionCOACH Hastings for their Business Spotlight series to discuss why 3Link Solutions is going in a different direction.

The Problem with "Faceless" IT

As Gilda highlights in the interview, technology evolves at light speed, but the fundamental needs of a business remain the same: clear communication and reliable trust. "Technology is the tool, but people are the engine," Gilda explains. When a system goes down or a security threat emerges, you don’t want an automated response—you want a partner who understands your business goals and the local landscape you operate in.

During the conversation, Gilda outlined the core values that drive 3Link’s success:

1. Relationships Over Tickets (People First)

We believe in building partnerships, not just managing hardware. By taking a "person-first" approach, we tailor IT infrastructure to what your business actually needs to grow, rather than pushing "one-size-fits-all" solutions. When you call us, you speak to a person who knows your name and your business.

2. Resilience Over Reaction (Cybersecurity at the Core)

In today's climate, cybersecurity isn't just a headline—it’s the foundation of business continuity. Gilda discusses how 3Link moves away from "reactive" IT (fixing things when they break) toward "proactive" resilience, ensuring your data is protected before a threat ever reaches your front door.

3. Agility Over Stagnation

A fast-moving industry requires a commitment to constant learning. 3Link thrives on staying ahead of the curve, ensuring that our clients benefit from the latest innovations without the "tech-speak" and complexity that often comes with them.

Watch the Full Interview

Whether you’re a small business owner in Kent or a growing enterprise looking for a more personable tech partner, Gilda’s interview offers a transparent look at how we are changing the narrative around IT support.

Click here to watch the full Business Spotlight interview on YouTube


Is your technology working as hard as you are? At 3Link Solutions, we’re here to help you navigate the digital landscape with a human touch. Let’s trade the automated queues for a real conversation about your business.

Contact the 3Link Team Today